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THE DAM HAS BROKEN




“I Agree, Coronavirus or COVID-19 is Making Things Fall Apart”
-- My Coughing Thoughts
Waking up and scrolling through my Facebook page today, I saw the post of Nke Ise sharing a few thoughts as he is hoping the publication will serve as a conversation starter for innovators both in Africa and also across the world.

The oracle believes communities will always be front liners for innovative ideas or innovation in general. In Igbo “Otu onye tuo izu, o gbue ochu”, which means in English "Knowledge is never complete: two heads are better than one."

Not like I speak the Igbo language but once you see a Yoruba man speaking Igbo passionately, you can confidently deduce that things might be fallen apart. His kick-starter wit of Chinua Achebe has perfectly been paraphrased this way:

“As hunters have learned to shoot without missing, birds will have no choice but learn to fly without perching”

I will like to ask these questions:
a)     Do birds fly endlessly? or better-still;
b)     How long can birds fly without perching?
Well, those questions are distractions from the real conversation here, which are:
          i.            There are HUNTERS, and there are BIRDS.
        ii.            The hunters have LEARNED, while also the birds are FORCED to LEARN.
      iii.            The NEW SHOTS will be coming with FLAWLESS PRECISION, and birds will have no choice than to either INNOVATE OR DIE.
      iv.            Chinua Achebe chews words gently, so he spoke with this benign phrase “learn to fly without perching”.
"Onye hapu onu ya, uguru arachaa ya" (Igbo Language)
In English "If one fails to lick his lips, the harmattan will do it."

Coronavirus or COVID-19 has broken the dam. Remember, "The Ocean never swallows a person with whose leg it does not come in contact." In Igbo, "Oke oshimmiri anokataghi rie onyeobula nke o na-ahughi ukwu ya anya."

The Ugandan Entrepreneur - Elijah Kitaka puts it this way:

“If I could offer one piece of advice to you and me right now, it would be to wake up, stay home, stay safe, and get to work. Fast, intense, status-quo challenging work. We all need it more urgently than this COVID-19 panic will let us realize. The world is changing in front of our very eyes. This is not a dream. This is not a drill. This is life, changing in our lifetime.”

Well, I also believe we need to wake up 10x (times ten). In actual fact, Clayton Christensen (Late) predicted these indicators and evolution in his profound theories on disruptive innovation.

He said:
1.       The best time to start innovating is now. One must start on the new before the old gets sick.
2.      Always wear the lenses of jobs to be done to understand the causal mechanism behind products and services.
3.      Products and technologies come and go, but jobs to be done persist over time.
4.     Having the ability to look beyond the core is a key component in using jobs to be done to unlock growth.
5.      Skate to where the new opportunities will be emerging from.
6.      Sometimes you have to integrate forward to the decoupling point.
7.      You should never believe that the strategy that allowed you to become successful will always help you to become successful. If the layer in the value stack is becoming modular, then it becomes commoditized, that means where you normally make money is not where money will be made the next time. And always view your strategy as temporarily a good strategy, not something that will always lead to growth.
You can read more here:

It’s fair enough, you can call me “A Claysian”, I guess it means a follower of Clayton’s Theories.

Until his early passing in January 2020 Christensen was the Kim B. Clark Professor of Business Administration at Harvard Business School. Clayton Christensen is the ARCHITECT OF DISRUPTIVE INNOVATION, twice topped the Thinkers50 rankings, in 2013 and 2011. Inducted into the Thinkers50 Hall of Fame in 2019.

Back to Nke Ise, I love the proposition of “Solution to Challenge #2”, I quote:

“One idea being proposed to mitigate this is to have a common open database of ideas, innovations, and initiatives for tackling various aspects of the COVID-19. The objective of this database would be to provide a curated searchable list of COVID-19 tech-related initiatives. These initiatives could be ideas, prototypes, or fully operational. These could also either be open source or proprietary.”

And also, as it addresses the preferences or needs of different and interested stakeholders’ i.e.
a)     WHO, National Health Ministries, and Disease Control Parastatals
b)     Innovators
c)     Health Advocacy Groups
d)     Health Professionals
e)     Investors and Corporates e.t.c.
Reflecting from the words of Elijah on the following deep questions COVID-19 has brought:
        i.            What skill sets, contributions, and tools are truly core and valuable to your current industry, business, employer, or even position?
      ii.            How is your customer evolving?
    iii.            What are they going to need less of?
    iv.            What are they going to need more of?
      v.            What’s the new customer journey and experience shaping out to be?
    vi.            What value are you going to provide to them in this new future that they are willing to pay for?
  vii.            How are budget priorities changing?
viii.            More importantly, who is the new customer?
These are my concluding thoughts:
1)       Innovation is about what you do, with what you have, where you are. So understand that:
“Ewu nwuru n'oba ji abughi agu gburu ya.” (Igbo Language)
A goat that dies in a barn was never killed by hunger. (English)

2)      “Eze mbe si na ihe ya ji-achiri ihe egwu ya aga njem bu maka ya ezu ndiegwu.” (Igbo Language).
In English “The tortoise said that it always travels with its musical instrument in case it meets other musicians.”

Post COVID-19, you have to play with your best instruments.

3)     As at this writing, the Coronavirus or COVID-19 stats worldwide were:
                                i.            Confirmed: 677,622
                              ii.            Cases per 1M people: 96.17
                            iii.            Recovered: 141,698
                            iv.            Deaths: 31,750
“Okuko si na ihe ya ji-ele anya n'enu ma ya na añu mmiri bu na ihe na-egbu si n'igwe abia.” (Igbo Language)
In English, “The chicken says it looks up when drinking water because what kills it comes from the sky.” BE SAFE!
4)     Think about the current evolution happening globally now, i.e. education, aviation, tourism, sports e.t.c. Post COVID-19, what’s your game plan?
“Mmiri riri enyi ka mbe huru na-awa ogodo: o ga-efe mmiri a efe ka o ga-awu ya awu?” (Igbo Language)

In English, “The tortoise gears up to besides a river that swallowed an elephant: is it going to fly over this river or just jump over?”

5)     I have heard this meme a lot "Hustle beats Talent when Talent doesn't hustle." Well, to both “Talent and Hustle”, this is for you:
“Okuko mmanya na-egbu ahubegh i mmanwulu ara na-ayi.” (Igbo Language)
In English, “A drunken fowl has not met a mad fox.”
I hope this was informative and Chukwuemeka Afigbo’s (Nke Ise) post boosted the Jinja to write this! Oh! Apologies Elijah Kitaka, I guess Jinja also means the name of a city in the Eastern Region of Uganda. I didn’t mean that Jinja… Lol…
CONNECT  .  INFORM  .  INSPIRE
#Innovation #Community #BuildForCovid19 #HealthTech #GBGAbuja #Covid19Response #Covid19 #CoronaVirus #DisruptiveInnovation #InnovateOrDie

REFERENCES:

Tech and Innovation In the Time of COVID-19, A Few Thoughts by Chukwuemeka Afigbo

COVID-19 and the Urgent Future of Work by Elijah Kitaka

Source: Igbo Proverbs, Idioms And Parables by IgboGuide.org

Image Credits: Creator Willowpix, Credit: Getty Images

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